One shake, and your
everyday dish
feels new.

A premium seasoning where Japan's regional ingredients
meet the salt of Guérande.

The decisive moment of a single shake — rose-hued grains falling over a tomato

Get excited about new flavors.

Every new encounter makes it more delicious.

Persian Rose Elegance ｜ Rose Seasoning

◆ Edible Rose (食香バラ®) × Sel de Guérande

"The scent of roses — and somehow, it makes you hungry."

¥930 tax incl. / 30g

Buy on BASE → View product details

Overhead kitchen view — tomatoes, olives, roses and many ingredients laid out for the table

What is Seasoning?

Just a sprinkle, and your everyday dish
takes on a whole new flavor.

A seasoning brings together salt, sugar, herbs and spices in a single jar — a distillation of the world's food cultures.

BBQ, tacos, Cajun, garam masala ──

On supermarket shelves across America and Europe, the world's tables line up jar by jar.
We're bringing this relaxed, free-spirited seasoning culture — still unfamiliar in Japan — into your everyday kitchen.

Find Your Own Flavor

NOIX is the seasoning that helps you
find what you love.

No measuring. No new recipes.
To the dish you're already making, add a shake, two shakes, as much as you like.

Not to follow the "right answer" of a recipe, but to enjoy it freely, in whatever way feels right that day.

Cooking has no single right answer. That is what "seasoning" means to NOIX.

Premium Seasoning Series

The Seasoning Series

NOIX three-product lineup — Persian Rose Elegance / French Bisque Voyage / Greek Olive Breeze

NOW ON SALE

Persian Rose Elegance pouch product photo

#01 Persian Rose Elegance ｜ Rose Seasoning

◆ Edible Rose (食香バラ®) × Sel de Guérande

Notes of Rose, Spice, and Saffron.

The scent of roses — and somehow, it makes you hungry. Edible Rose from Toyama and sun-dried sea salt from Guérande, France. A single shake of rose turns bold, savory dishes into something elegant. For festive occasions, and for the everyday table alike.

COMING SOON

French Bisque Voyage pouch product photo

#02 French Bisque Voyage ｜ Shrimp Bisque Seasoning

◆ Whole Shrimp × Sel de Guérande

Depth of the Sea, Warmth of the Sunset.

A single shake for a rich bisque. The whole shrimp, shell and all, concentrated into umami. A shake into consommé for a bisque-like depth. As a finishing touch on pasta. On french fries.

COMING SOON

#03 Greek Olive Breeze ｜ Olive Seasoning

◆ Olive Leaf from Tatebayashi, Gunma × Sel de Guérande

Mediterranean Sun, Aegean Breeze.

The mellow depth and richness of olive. Olive-leaf powder from Tatebayashi, Gunma. On caprese. On peperoncino. On focaccia, together with olive oil.

Guérande salt marshes — paludiers harvesting salt

Sel de Guérande

Sel de Guérande ―
The Heart of Everything

Sun-dried sea salt from Guérande, France. A traditional method that crystallizes Atlantic seawater slowly, using only the power of sun and wind. A mineral-rich, mellow salt, hand-harvested by master salt-makers, the paludiers. For nearly 30 years, NAC Inc. has brought this salt to Japan from the Guérande salt-makers' union, Les Salines de Guérande. Built on that salt, Chef Kurumi creates new flavors.

At the Table

A fresh breeze for your table.

Fusion is Harmony — a table where different things meet.

Summer outdoor dinner — dishes laid out under fairy lights

A fresh breeze for your table.

A single shake over your usual dish.
Scents and flavors you never knew come together,
and your table takes on a new face.

Peek into world tables →

Shime-saba carpaccio with a shake of NOIX Rose Seasoning

Instead of soy sauce, a little chon-chon.

A grain on shime-saba.
A scatter over carpaccio.
On sashimi, instead of soy sauce.

Chon-chon — the little Japanese word for a light finishing sprinkle. Just a touch on top, right before you eat.

View recipes →

NOIX Rose Seasoning gift set — elegant wrapping with ribbon and pressed-flower tag

Looking for a gift?

A fresh breeze for the everyday kitchen.
For a friend who loves to cook,
for someone who has looked after you.

View products →

Cat Seasoning Collection

A journey through the world's tables, with cats.

NOIX Seasoning has feline guides from countries all around the world. A cat who knows the food culture of each land invites you on a journey to new flavors.

Meet all nine feline navigators → Journey through nine food cultures →

One shake, and your
everyday dish
feels new.

What is Seasoning?

NOIX is the seasoning that helps you
find what you love.

The Seasoning Series

#01 Persian Rose Elegance ｜ Rose Seasoning